'More than Just a Search Tool'
Ken Moody, Web Specialist at Columbia Credit Union, discusses his organization's selection and deployment of Verity Ultraseek on its intranet and public website at www.columbiacu.org.
What business challenges prompted you to evaluate Verity Ultraseek?
On our public website at www.columbiaacu.org, we were using the native IIS indexing tool for search. On our intranet, we had no viable search solution at all. For both, Columbia Credit Union needed a solution that could efficiently index a wide variety of documents, in particular, .pdf and MS Office documents. Ultraseek does a terrific job of indexing these and other file formats.
Tell us about your Ultraseek implementation experience. How fast did you roll it out?
We were able to implement Ultraseek in just a few hours. Configuration was a breeze. Never has an installation gone as smoothly as Ultraseek! We are a fairly small shop, so ongoing administration must be minimal. Ultraseek continues to run flawlessly, and requires virtually no administrative maintenance.
How is Ultraseek used at Columbia Credit Union?
Currently, Ultraseek is used for enterprise search on our intranet. More than 225 employees use it to find information stored throughout our 3,000-document intranet. On our public website, Ultraseek has not only improved the ability of our members to quickly locate product and service information, but it has become a key in creating Web visibiility for promotions.
What Ultraseek feature could you not do without? Why?
The ability to create custom search results with the Quick Links feature is an invaluable tool. When Quick Links is combined with Ultraseek's excellent reporting capabilities, we can tailor specific responses to help maximize the effectiveness of the search tool. These customized responses are now a key component of our overall marketing strategy.
What has fast, relevant, easy to maintain search meant to Columbia Credit Union?
On our intranet, employees spend far less time searching because they are able to locate the forms and information they need without hunting through numerous pages. On our public website, Ultraseek helps us offer an improved user experience for our members. We can also better drive our marketing strategies by delivering promotional Quick Links based on related search topics. Ultraseek is more than just a search tool; it is a valuable vehicle for expanding product awareness and driving promotional strategies.
Posted October 4, 2005 06:27 AM by editor
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